TEXTILES.ORG
Closing the gaps in the textile supply chain
February 1st, 2021
A new area of focus for Value Vinyls is its Visiontex USA fabrics. The Visiontex outdoor mesh fabric range includes Visiontex View 85 (pictured here), Visiontex Plus 94 and Visiontex Ultra 99. The fabrics are designed for window, patio and other outdoor screening applications. Photo: Value Vinyls Inc. The COVID-19 pandemic has increased textile supply […]
Seeing is believing: make sure your website and social media strategies are smart, engaging, informative, and visually appealing
December 1st, 2018
Perhaps your company relies on good old-fashioned word-of-mouth publicity and steers clear of social media. Maybe your marketing efforts emphasize trade shows and real-world connections, quite successfully, rather than online communications. But you did just update your website … five years ago. Things have changed. Now your customers all have a phone in their hands, […]
Shade market basics that deliver
November 9th, 2018
The shade market keeps growing, according to Marc Shellshear, general manager of Value Vinyls Inc., and customers are more concerned than ever about preventing skin cancer. Shellshear was among the first presenters October 15 at IFAI’s 2018 Pre-Expo Conference in Dallas, Texas. Shellshear explained that there are three types of HDPE fabrics for shadecloth: tape/tape, […]
Shade market basics that deliver
October 15th, 2018
The shade market keeps growing, according to Marc Shellshear, general manager of Value Vinyls Inc., and customers are more concerned than ever about preventing skin cancer. Shellshear was among the first presenters October 15 at IFAI’s 2018 Pre-Expo Conference in Dallas, Texas. Shellshear explained that there are three types of HDPE fabrics for shadecloth: tape/tape, […]
Building relationships with architects can improve fabric structure businesses
September 27th, 2017
Want to do more business with architects? Mary Gilmore, AIA, NCIDQ, and Mark Shellshear, Structure Fabrics, Value Vinyls Inc., have many ideas. Gilmore and Shellshear shared those ideas Sept. 26 at IFAI Expo 2017. Gilmore noted, “Architects are very busy. Cold calls don’t work. They are very visual; they need pictures.” A good website with […]