IFAI Expo 2018: Show Stopper winners on the floor

October 17, 2018  |  Expo News

All the best from Texas: Wednesday morning, Oct. 17, at IFAI Expo led off with lists of winners for the year, including the most popular products on the show floor. The seventh annual Show Stopper competition was designed to showcase the best of the best in the industry, from fabrics, equipment and …
2018 International Achievement Award Winners Announced

October 17, 2018  |  Expo News

The Industrial Fabrics Association International (IFAI) has awarded this year’s International Achievement Awards (IAA) for design excellence in specialty fabrics applications, announced at the awards breakfast on Wednesday, Oct. 17 at IFAI Expo 2018. IFAI Expo is the largest specialty fabrics trad…
Sharpen your competitive edge

October 17, 2018  |  Expo News

Asking yourself one simple question can help make your business a magnet for new customers, says marketing professional Madeleine MacRae, owner of MM MacRae Coaching & Consulting. “That question is ‘Who is your ideal client?’” In her Oct. 16 Expo session on distinguishing yourself in the…
Graphics for the small to medium fabricator

October 16, 2018  |  Expo News

Bill McSpadden, owner of Capitol Awning, Richmond, Va., presented the education session “Graphics for the Small to Medium Fabricator—What I Wish I Knew” on October 15 at IFAI Expo 2018’s Pre-Expo Conference in Dallas, Texas. Sign permits and allowances are important factors to consider when …
Digital presence is key to acquiring new customers in 2019

October 16, 2018  |  Expo News

It’s no surprise the digital world means a company’s ability to attract and keep customers requires a dramatic shift in strategy, tools and resources. Ed Keough, vice president of sales for FutureGuard Building Products Inc. in Auburn, Maine, told business owners they need to embrace digital adv…
IFAI Expo keynote speaker Mark Scharenbroich: “acknowledge, honor and connect” with employees and customers

October 16, 2018  |  Expo News

Keynote speaker Mark Scharenbroich has straightforward advice for growing a business: Make a true connection with employees and customers and positive results will follow. Scharenbroich shared his humor and motivational wisdom with a packed room at IFAI’s 2018 Expo annual meeting October 16. Rain,…
Textile testing for comfort

October 16, 2018  |  Expo News

IFAI’s Pre-Expo Conference Oct. 15 in Dallas offered a range of presentations—many of them focused on topics of particular interest in the advanced textiles area. Textile testing is one topic that will be addressed in more than one session. At the beginning of his talk yesterday on testing and e…
Useful social media for companies of all sizes

October 15, 2018  |  Expo News

Should you bother with social media? Most definitely yes, says Luke Gusman, marketing manager for Sta-Lok Inc., a longtime manufacturer of marine and architectural rigging hardware. Gusman says that no matter how large or small your company, there are five social media platforms that can increase en…
Successful multigenerational workplaces

October 15, 2018  |  Expo News

This is the first time in history that five distinct generations are working in a single workplace, says J. Karl Sherrill Jr., a certified risk manager with Marsh & McLennan Agency LLC, in his 2018 Expo session “Leading Successful Teams in a Multigenerational Workplace.” “It’s a trend af…
Sewing tips and tricks

October 15, 2018  |  Expo News

One of the trickiest things facing the sewing industry is finding qualified workers. Many new employees may be unfamiliar with the basics of sewing machine operation, says Faith Roberts, owner of Banner Canvas in Ham Lake, Minn. In her IFAI Expo session “Sewing Tips and Tricks,” Roberts points o…