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How to sell and market during a pandemic
November 1st, 2020
By Madeleine MacRae Determining the best way to sell and, even more so, how to effectively and appropriately market your products and services at a time of such widespread uncertainty and deep market disruption can be a daunting task. As a leader during this unprecedented time, you have a lot on your plate. You have […]
Ellington looks to advance industrial textile industry
November 1st, 2017
“With the geopolitical challenges and opportunities the specialty fabrics industry faces, we, as an association, need to make sure that we continue to educate our members and provide them with opportunities,” says Steve Ellington, president of Trivantage LLC, Glen Raven’s distribution and marketing services subsidiary in Glen Raven, N.C. Ellington, who was named IFAI's board […]